Monthly Archives: June 2013

How To #Unplug In 6 Steps (Hint: Don’t Be Afraid To Burn All Your Worldly Possessions)

We spent some time last week working with Tapestry to help us bring a little more fun and strangeness into the typical “How To _____ In ___ Steps” world. What came out of it is this guide to following Baratunde’s footsteps and unplugging from social media and email. Really, it’s …

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Can’t Read? Try listening to Baratunde’s #Unplug feature on SoundCloud

At Cultivated Wit, we believe in making things easy. Though I wrote a 4,000-plus-word feature for Fast Company about unplugging from digital social technologies, I believe in making that work accessible via as many digital social technologies as possible so have performed an audio edition of the piece along with …

Behind The Back Page Ep. 2: Baratunde Unplugs For Fast Company’s Cover Story

This is the second installment of our monthly video series wherein I chat with Baratunde about his monthly column in Fast Company. Only this time things are a little different because we’re not talking abou the back page, we’re talking about the cover. That is where Baratunde’s story (and face) …

The Cultivated Wit World Tour Has Begun

This officially marks day one of our two-week corporate jaunt. We begin in Cannes, France for several days of meetings, panels, and Craig getting sun burned. We couldn’t be more thrilled to be here working with AOL and talking about creativity, storytelling, technology, buzzwords, and more buzzwords. If you’re here …

Satirist Saman Arbabi Launches Art Project To Commemorate Iranian Elections

I first met Saman Arbabi the night before my opening keynote at SXSW 2012 in Austin, Texas. My friend Raina Kumra insisted I attend his talk, Iranian Outlaws: Satire vs. Censorship. I was so impressed and moved by his presentation that I asked to include some of his slides in …

Stranger Than Fiction: Meet Two MIT Grads Who Built The Onion’s Non-Fiction Dopplegänger

How do you satirize satire? If you’re asking Dan Schultz and Matt Stempeck, the answer is: “you make it true.” Both are graduates of the MIT Media Lab, and earlier this year they created The On1on. It may not be as funny as The Onion, but the catch is that …

PBS’s Embrace Of Comedy In Marketing Proves We Know Everything

“Do you have any ideas for docu-soaps?” the network executive asked me out of nowhere. “That depends. What’s a docu-soap?” I asked. I was in a meeting my TV agent had set up during a visit to Los Angeles. “It’s a documentary soap opera,” she explained. “They’re really big right …

Behind The Back Page: Wherein I Interview Baratunde About His Most Recent Fast Company Column

We’re doing a new thing, folks. And I have to say, of all the things we’ve ever done, this is definitely a new one. For those who don’t know, Baratunde writes the back page column for Fast Company. Starting with this most recent piece he wrote on young entrepreneurs, Baratunde …

We “Hired” A “Business” School Intern For The “Summer”

It is often said that a business is successful if it creates jobs. We disagree. Creating jobs is a sign of massive failure for it creates “costs” and “liability.” True success would be to create labor output with no compensatory input. That would be the cold fusion of business. Thus …

We’ll See You In Cannes. We’ve Always Wanted To Say That (Also, Berlin and NYC)

As part of our relationship with AOL for our web series Funded, the entire Cultivated Wit team will be going to Cannes, France for the Cannes Lions Festival June 16-20. While there, we will attend things while nodding our heads, shake many hands, and flash a series of increasingly large …